New York Whiskey Social Club

What whiskey cannot cure there is no cure for.

The New York Whiskey Social Club is a collective of New Yorkers who all enjoy the finer whiskeys in life. The purpose of the club is to get New York whiskey lovers in the same room for a tasting and food pairing of eclectic and refined whiskeys. The club meets once a month and samples 1-2 unique whiskeys of the host’s choice. The branding and communication design for this project is inspired by the slight yet delectable, oil-like mix that surfaces on whiskeys. It’s a mixture, much like the club members, of unique flavors, perspectives, and profiles.